Don’t Buy Sticky SEO!!
 Well, not until you’ve read this anyway!
I got an email early this morning from David Leonhardt (SEO
Specialist and President of Happy Guy Marketing) telling me about a new eBook
he’s just published called Sticky
SEO. He wanted me to go over it and see what I thought about it so that I
can put a review up for you guys.
Needles to say, I was more than happy to do so. I mean, if
you’ve read some of his stuff over the past few years, you know that when he
speaks about SEO, he speaks with conviction, honesty, and with pinpoint
accuracy.
So, lets get down to the nitty gritty shall we?
The areas covered in the eBook include:
History of the search engines – A
short chapter on how the search engines have grown and matured over the
years and what point they are at now. Great stuff! After all, if you don’t
know where you’ve been in the past, how do you know where you going to be
in the future? The Usefulness Algorithm – Here David
talks about the ever increasing perception that search engines are heading
towards a major change in the way they rank sites. User behavior statistics
are set to feature heavily in the way Google operates in future, are you
ready for the change? Quality Web Design – The design of
a site is often the determining factor of whether a visitor stays or hits
the back button on your site. In this chapter you will learn some
revealing tips on how best to optimize your site design. Engaging Web Content – The importance
of engaging content and how you should implement it into your content
writing strategy. Ignore Nobody – Here David goes
into detail about the importance of delivering the information which your visitor
searched for. And techniques to use so they your visitor gets what they
need from your site every time they visit. Segment Your Market – The importance
of delivering niche specific information to certain industry sectors can
decrease the bounce rate of your pages considerably. Cover All Personality Types – This
chapter talks about how users navigate sites in different ways, and how
you can serve them and decrease the bounce rate of your website. Be Their Next – David shares his
tips on how to prevent users from heading back to the search engines, even
after they’ve found what they’re looking for on your site.
The book is just 25 pages long, but the information is juicy
and well worth the read. Oh yeah, and I forgot to mention before, it’s FREE! It’s
ideal for both newbie and professional SEO’s, and the information contained is
something that all webmasters and SEO’s looking to stay ahead need to know! So
what the hell are you waiting for? Get Sticky SEO now! All the best! Wes
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